Should You Buy Pepe in 2025?

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At HelloSafe, our expert has been closely monitoring the evolution of the Pepe cryptocurrency for over three years. Every month, hundreds of thousands of users in Ireland rely on us to analyse market trends and identify the best investment opportunities. Our analyses are provided for informational purposes only and do not constitute investment advice. In line with our ethical guidelines, HelloSafe has never purchased Pepe nor received any remuneration from entities associated with its ecosystem.

Pepe in brief

How much does 1 Pepe cost?

The price of Pepe is up this week. As of today, Pepe is trading at approximately €0.00001065, showing a 4.44% increase over the last 24 hours and a 1.9% gain this week. The market capitalisation stands at nearly €4.46 billion, placing Pepe between the 27th and 33rd largest cryptocurrencies worldwide. With a circulating supply of 420,690 billion tokens and an average 3-month daily trading volume near €850 million, Pepe represents 0.42% of the total crypto market. As volatility remains high, Pepe offers potential opportunities for those ready to navigate the fast-moving meme coin space.

Our complete review of the Pepe cryptocurrency

Have Pepe’s most recent chart movements and ecosystem shifts hinted at a new momentum phase ahead? Leveraging a proprietary integration of on-chain metrics, technical signals, market depth and the evolving meme coin battleground, we have meticulously dissected Pepe’s trajectory over the past three years. So, why could Pepe in 2025 potentially regain its status as a strategic entry point in the high-growth, high-volatility meme coin sector?

Performance and Market Context

Recent Price Evolution

Pepe (PEPE) has exhibited striking volatility but remarkable resilience throughout the 2024–2025 period. Trading at $0.00001154 in June 2025, PEPE is consolidating after a significant rebound—having recovered nearly 40% overnight in May from its Q1 correction lows near $0.0000096. The token remains around 60% below its all-time high ($0.00002803 in December 2024), but its current phase marks a clear stabilisation post-correction, distinguishing PEPE from many meme coins struggling to recover post-cycle.

Noteworthy Positive Events

• Ecosystem Growth: “MIND of Pepe”, an AI-powered initiative, successfully completed a $12.2M fundraising event, boosting speculative and community interest.
• Increased Institutional Attention: Speculation on upcoming exchange listings is vibrant; any confirmation could substantially increase capital inflows and global exposure.
• Whale Accumulation: Large holders (10–100T PEPE) accumulated an extra 24T tokens since January, reflecting reinforced confidence from dominant players.
• Derivative Projects: The “Bitcoin Pepe” pre-sale exceeded $13.8M, evidencing demand for innovation in the Pepe ecosystem.

Macro and Sector Momentum

The global crypto environment in 2025 shows renewed bullish bias. Meme coins are enjoying a renaissance with increasing retail engagement, robust liquidity, and a greater appetite for speculative narratives. Overall meme coin market capitalisation is up, and some of the strictest regulatory threats appear receding, signalling a more accommodating environment for “community-driven” assets like PEPE.

Technical Analysis

Key Crypto Indicators

• RSI: Near 48–49, placing Pepe in a neutral posture, suggesting that the asset is neither overbought nor oversold, thus primed for a decisive move.
• MACD: Marginally bearish but fast converging. The tightening divergence signals a high probability of a bullish MACD cross—a widely tracked buy momentum trigger.
• Moving Averages: The "Golden Cross" confirmed in March 2025—the 50-day MA crossing above the 200-day MA—historically acts as a reliable medium-term bullish signal in speculative tokens.

Support and Reversal Triggers

• Main Support: $0.0000070–$0.0000075, which held firm during the Q1 drawdown.
• Minor Support: $0.0000080, an area of increased on-chain buying.
• Immediate Resistances: $0.000010 and $0.000014, with the latter acting as a key breakout threshold toward renewed highs.
• Formation Patterns: Technical charts indicate a developing “Cup & Handle” structure—statistically associated with upward breakouts and heightened investor confidence.
• Momentum: Short and mid-term indicators support the thesis of an imminent pivot, especially amidst strong community sentiment (84% bullish on CoinGecko).

Fundamental Analysis

Growing Adoption & Strategic Position

• Widespread Accessibility: Listed on 200+ global exchanges including Binance, OKX, HTX—trading volumes remain consistently among the highest for meme coins ($920M–$924M/24h average).
• Community Strength: One of the largest and most engaged meme communities, driving viral social reach and organic demand.
• Innovative Expansion: Recent launches—including AI and derivative tokens—expand Pepe’s reach beyond its entertainment-only origins, nurturing a narrative of “meme coin plus utility”.

Attractive Relative Valuation

• Market Cap: $4.85B makes PEPE a top 30 asset, yet still below other “blue-chip” meme tokens like DOGE and SHIB when adjusted for tokenomics.
• Fully Diluted Valuation: With 100% supply released, no hidden inflation risk—investors have full transparency.
• Zero Transaction Taxes: Superior to many meme competitors in terms of frictionless exchange and trading.
• Locked Liquidity & Immutable Contract: Security-minded features that foster trust from both retail and institutional allocators.

Volume and Liquidity Advantage

• Depth and Activity: With up to $206.5M daily volume on Binance alone, PEPE offers deep, continuous liquidity—even during times of market stress.
• Dominance: Rare among meme coins—sustained presence in the global top 30 by market cap, drawing flows and institutional strategies which enhance price stability and upside breakout potential.

Bullish Catalysts and Positive Outlook

• Protocol, Utility & Ecosystem Growth: The arrival of “MIND of Pepe” and developments around “Bitcoin Pepe” suggest increasing real-world leveragability and investor appeal.
• Favourable Regulatory Trends: With certain eurozone and Asian markets taking a lighter touch toward community-centric crypto projects, PEPE’s legitimacy and visibility are rising.
• Institutional and Whale Activity: Recent major whale accumulations and significant off-exchange token withdrawals (e.g., $4.36M PEPE removed from Binance) highlight broader conviction from influential market participants.
• Anticipated Exchange Listings: Any listing on new major exchanges could act as a liquidity and awareness catalyst—often foreshadowing short-term price repricing.

Investment Strategies (According to Horizon)

Short-Term Positioning

• Volatility-Driven Trades: Tactical entries become highly attractive on retracements toward the $0.000010–$0.000011 support bands, especially ahead of potential protocol or ecosystem news events.
• Catalyst Play: Monitoring for confirmed new exchange listings or the full deployment of “MIND of Pepe” may unlock rapid momentum swings, ideal for short-term exploitation.

Medium-Term Framing

• Pattern Confirmation: Medium-term holders may benefit from positioning ahead of a “Cup & Handle” bullish breakout—the next technical leg higher is increasingly signalled across multiple indicators.
• Ecosystem Upside: Ongoing ecosystem innovation and derivative launches (e.g., “Bitcoin Pepe”, AI integrations) could underpin valuation expansion and renewed investor inflows through late 2025 and into 2026.

Long-Term View

• Blue-Chip Meme Play: As a meme coin with maximum circulating supply, proven liquidity, and continually evolving community engagement, PEPE is arguably among the most “institutionalisable” meme assets.
• Ecosystem Optionality: The project’s open embrace of new crypto trends (AI, derivative tokens, etc.) provides asymmetry for longer-term upside should any real utility emerge or if meme sector capitalisation grows multi-fold again in the next bull cycle.

Risk Management Note

High volatility remains inherent; calculated, stop-driven allocations remain a necessity.

Pepe Price Predictions Table

Is Now the Right Time to Consider Pepe?

Pepe’s current set-up combines a rare intersection of reinforced technical structure, escalating ecosystem innovation, and surging on-chain signals. Its blue-chip meme coin status, deep liquidity and robust exchange presence offer a degree of solidity rare in the segment. A bullish “Cup & Handle” is unfolding, underpinned by strong whale accumulation and a vibrant community, while upcoming ecosystem launches and high-profile exchange listings create multiple possible triggers for accelerated upside.

In summary, the fundamentals, technicals and meme sector momentum together suggest that Pepe represents an excellent opportunity for dynamic investors seeking exposure to the next generation of speculative, liquid, community-driven tokens. With all supply released, minimal tax friction, and mounting institutional as well as retail conviction, the case for a renewed surge in Pepe is increasingly compelling.

Pepe remains a high-volatility asset class with potentially explosive upside. Its latest price acceleration underscores Pepe’s ability to deliver swift, significant movements, while the evolving crypto macro backdrop makes selectivity essential. The key technical levels to watch are $0.000010 as immediate support and $0.000014 as primary resistance. The scheduled “MIND of Pepe” ecosystem updates in H2 2025, as well as major exchange announcements, could prove pivotal for PEPE’s next market phase.

How to buy Pepe?

It is now simple and secure to buy the PEPE cryptocurrency online from Ireland (IE) through a regulated platform. Investors can access PEPE in two main ways: (1) Direct spot purchase, where you actually own and store the token in your wallet, or (2) Trading PEPE via crypto CFDs, allowing you to speculate on its price without holding the asset. Both are quick to set up and offer access to this trending meme coin, but their risks and costs differ. For a comparison of the leading platforms (including fees and features), simply scroll further down this page.

Spot Purchase

Spot purchase means you’re buying real PEPE tokens, which are then held in your own crypto wallet (either on the platform or a private wallet like MetaMask). When you use a regulated crypto exchange, you typically pay a fixed commission per transaction, often between €1 to €5 for common amounts.

Example

If the price of PEPE is $0.00001154 (approx. €0.00001070 at a EUR/USD rate of 1.08), then with a €1,000 deposit, you could acquire around 93,458,000 PEPE tokens (excluding fees), for a total cost of €1,005 including a €5 transaction fee.

Profit scenario: If PEPE’s price rises by 10%, your portfolio increases to €1,100.
Result: +€100 gross gain, or +10% on your invested amount.

Trading via CFDs

CFD (Contract for Difference) trading lets you speculate on the price movement of PEPE, with no actual ownership of the token. Your gain or loss depends on PEPE’s price direction. CFD brokers earn income via the spread (the small difference between buy and sell price) and may charge an overnight financing fee if you keep positions open for more than a day.

Example

You open a CFD position on PEPE with €1,000 and apply 5x leverage. Your market exposure is now €5,000.

Profit scenario: If PEPE rises by 8%, your position moves +8% × 5 = +40%.
Result: That’s +€400 gain on your €1,000 investment (excluding fees and interest).

Final Advice

Before choosing where and how to invest in PEPE, always compare the fees, available features, and terms offered by each platform. The right choice depends on your goals and experience: Some investors prefer direct ownership, while others seek tactical trading opportunities via leverage. To help you decide, a full comparison table of platforms is available further down this page.

Our 7 tips for buying Pepe

The latest news about Pepe

PEPE stabilises above $0.0000115 with a positive weekly performance and strong trading volumes across major exchanges. This week saw Pepe Coin consolidating in the $0.000012–$0.000013 range, representing a 1.85% to 1.9% increase over seven days and maintaining over $920 million in daily trading volume. Such steady performance, coupled with a 4.44% gain in the last 24 hours, is notable given the historical volatility of meme tokens and suggests healthy liquidity and sustained trader interest. Irish traders have ready access to PEPE, with Binance, OKX, and HTX—widely used platforms in Ireland—handling the largest PEPE volumes, and full compatibility with MetaMask and widely adopted Web3 wallets in the region ensures seamless participation for Irish retail and pro users.

Major ‘MIND of Pepe’ AI launch and $12.2M fundraising boost ecosystem legitimacy and expand technical ambitions. On June 6, PEPE’s team announced the public launch of ‘MIND of Pepe,’ an AI-powered agent designed to engage and foster its community, accompanied by a substantial $12.2 million capital raise. This move marks a strategic expansion beyond the meme coin space into AI-driven utility, enhancing the perception of longevity and purpose within the project. For the Irish investor base—often wary of hype-driven memes—the launch and successful fundraising provide signals of a growing, more sophisticated ecosystem that could attract regional tech and blockchain enthusiasts interested in the intersection of AI and decentralised communities.

Bullish whale activity signals continued institutional or large-scale confidence in Pepe Coin since the beginning of 2025. Recent blockchain data confirm that large PEPE holders (“whales” controlling 10–100 trillion tokens) increased their holdings by over 20% (24 trillion tokens) since January, and a notable wallet recently withdrew $4.36 million worth of PEPE from Binance, signaling a preference for long-term holding. Such significant accumulation and consistent outflows of large amounts from exchanges are typically interpreted as bullish indicators by the market and provide a constructive signal for Irish crypto analysts tracking smart money movements and liquidity dynamics.

Technical indicators reveal an improving picture: neutral RSI, converging MACD, and historical ‘Golden Cross’ formation. Technical analysis as of early June shows the RSI (Relative Strength Index) at a neutral 48–49, suggesting neither overbought nor oversold conditions. The MACD lines are narrowing, pointing to a potential bullish crossover, while prior Golden Cross patterns (confirmed in March 2025) remain intact, historically linked to upward momentum in speculative assets. These signals, especially paired with the emerging ‘Cup and Handle’ formation with a technical target of $0.000015, are increasingly discussed among European trading communities—including Irish analysts—as evidence of potential further upside in the near term.

Irish market participants benefit from full access, zero transaction tax, and permanent liquidity lock, fostering user confidence and operational ease. PEPE’s architecture boasts no taxes on transactions, permanently locked liquidity, and an unchangeable smart contract, with 93% of tokens already pooled and burned, and the remainder held for new exchange listings. For investors and traders in Ireland—where there is growing regulatory scrutiny but no direct ban on meme coins—these structural attributes reduce some operational risks (e.g., rug pulls or contract changes), making PEPE a relatively safer meme token for compliant local participation and portfolio diversification.

FAQ

P. Laurore

Finance expert

Co-founder of HelloSafe and holder of a Master's degree in finance, Pauline has recognised expertise in personal finance, which she uses to help users better understand and optimise their financial choices. At HelloSafe, Pauline plays a key role in designing clear, educational content on savings, investments and personal finance. Passionate about financial education, Pauline strives, with every piece of content she oversees, to provide reliable, transparent and unbiased information for independent and informed financial management. To this end, she has tested over 100 trading platforms to help internet users make the right choices.